As marketers with backgrounds in PR, promotion, strategic marketing and brand management we implement Social Media and Influencer programs that achieve specific results. Every project we implement starts with a Strategic Plan with a set of established goals and an outline. Just a little Marketing 101. Then we hit the ground running.
A Klout score is a measurement of one’s influence across all social media. The higher the number the higher your sphere of influence. As established influencers ourselves, we implement social media programs with key messaging round the clock. It’s become second nature to us. Our heavy focus on Facebook (the top social media outlet for moms ages 30+) has garnered us a reach of more than 40k+ per week just for MomAngeles.
As influencers and marketers we’ve developed relationships with top influencers (high Klout scores) in LA and around the globe working with them often on projects and cross promoting campaigns and events. We utilize this network of influencers to implement campaigns on behalf of our clients. Influencers love to team up and work with other influencers. Its a win – win.
We’ve implemented some incredibly successful twitter parties as well. Our co-hosted weekly #MommyMonday Twitter parties with radio personality Kristin Cruz, resulted in 1MM+ impressions. And our twitter party to promote our #MomFair LIVE conference in 2013 placed us in the #4 spot trending on twitter, included 197 contributors, garnered 2.3 million impressions and a reach of 648,000.